BATA Bring Holiday Cheer To Community

$30,000 Anonymous Donation Lets

BATA Bring Holiday Cheer To Community

Thanks to an anonymous donation, the Bay Area Transportation Authority (BATA), of Traverse City, MI, was able to brighten rider’s holidays with a little festive cheer. BATA received the honor of distributing $30,000 in 100 envelopes throughout the community. This is the third season the same anonymous donor has selected BATA to help spread holiday magic.

BATA staff randomly selected individual riders throughout the day to receive an unexpected gift. Recipients expressed genuine gratitude and shared stories of how the money will help them pay bills, buy food, purchase winter clothing, and even buy Christmas presents for friends and family. Reactions from riders were heartfelt, and ranged from being speechless to tears to one rider sharing, “You don’t know how much this means to me and my family.”

The random act of kindness was also appreciated by staff, and truly encompassed the adage that “giving is better than receiving,” by being able to help individuals they see riding on a regular basis.

“The whole BATA family is so thankful to be part of this Holiday Cheer activity, by having the opportunity to bring smiles to people’s faces and embody the spirit of the season,” BATA Executive Director Kelly Dunham said.

Visit www.bata.net for more information.